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Why I Am a Behavior Analyst and an Advocate for Behavior Analysis (Are You?) |
Monday, May 26, 2025 |
8:00 AM–8:50 AM |
Marriott Marquis, M2 Level, Marquis Salon 1-5 |
📺 Streaming Status: session is complete - recording is pending |
Area: PRA/AUT; Domain: Service Delivery |
Chair: Claudia Drossel (Eastern Michigan University) |
CE Instructor: William Ahearn, Ph.D. |
Presenting Author: WILLIAM AHEARN (New England Center for Children) |
Abstract: Though behavior is a product of environmental circumstances, those environmental circumstances are complex. Skinner suggested that phylogenic, ontogenic, and socio-cultural selection interact to produce the behavior of organisms. Humans are organisms that sometimes become behavior analysts. The ontogenic and socio-cultural circumstances that led the speaker to become a behavior analyst include a variety of clinical (and personal) challenges that have shaped a perspective. This perspective remains aligned with the assumption that behavior is a product of environmental circumstances. In so far as a behavior analyst can assess (or assert) value judgments, when behavior occurs there is no blame to ascribe to the person. However, socio-cultural practices demand attributions of causality and/or assertions of blame. As a field, behavior analysis is experiencing many challenges, from society at large, small segments of society (e.g., social media groups), and from within behavior analysis. This address will examine values from the perspective of our field as they pertain to ethical practice and will consider the views of social groups outside and within behavior analysis. There will be a discussion of how clinical practice should be both sensitive to and, occasionally, insulated from social movements. |
Instruction Level: Intermediate |
Target Audience: This presentation is geared towards practicing behavior analysts but anyone interested in behavior analysis may be interested. |
Learning Objectives: 1. Describe how social practices should effect ethical practice 2. Describe how social practices should not effect ethical practice 3. Describe their obligation to critically evaluate the applied research literature as it relates to their practice as a professional |
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WILLIAM AHEARN (New England Center for Children) |
William H. Ahearn, Ph.D., BCBA-D, LABA, is Director of Research at the New England Center for Children. Dr. Ahearn is currently the chair of the board that licenses behavior analysts in Massachusetts and serves as Editor-in-Chief for Behavioral Interventions. Bill’s research has received both federal and private funding. He currently serves on the Editorial Board for the Journal of the Experimental Analysis of Behavior and previously served on the Editorial Board for the Journal of Applied Behavior Analysis for about 20 years. Bill has published extensively, including on the treatment of repetitive behavior, treating pediatric feeding disorders, examining instructional strategies for play and social skills, and examining predictions of the Behavioral Momentum metaphor. Bill was named an ABAI Fellow in 2024. He was also named the 2009 American Psychological Association - Division 25 awardee for Enduring Contributions to Applied Behavioral Research (Nate Azrin award) and as the California Association for Behavior Analysis’s 2020 Outstanding Contributor. Bill is also a past-President of the Association of Professional Behavior Analysts and the Berkshire Association for Behavior Analysis and Therapy. In addition to providing voluntary service to CASP, Bill has also volunteered for Autism Speaks, state governmental agencies overseeing services for individuals with developmental disorders, and a number of behavior analytic organizations including ABAI. Dr. Ahearn has also delivered courses in behavior analysis at Temple University, Northeastern University, Regis College, and Western New England University. |
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When Eyewitness Memory Reliably Exonerates the Wrongfully Convicted |
Monday, May 26, 2025 |
8:00 AM–8:50 AM |
Marriott Marquis, M2 Level, Marquis Salon 6 |
📺 Streaming Status: session is complete - recording is pending |
Area: SCI/EAB; Domain: Applied Research |
Chair: Marco Vasconcelos (University of Aveiro) |
CE Instructor: Marco Vasconcelos, Ph.D. |
Presenting Author: JOHN T. WIXTED (University of California, San Diego) |
Abstract: Recent insights from the basic science of memory have reshaped our understanding of the reliability of eyewitness memory. Many believe that eyewitness memory is unreliable, but a better way to think is that eyewitness memory, like other kinds of forensic evidence, can be contaminated. Because contaminated evidence yields unreliable results, the focus should be placed on testing uncontaminated memory evidence collected early in a police investigation. The recent application of theories, principles, and methods from basic science has revealed that both in the lab and in the real world, the first test of uncontaminated memory provides much more reliable information than previously thought. Moreover, and critically, this reliable but often-ignored evidence frequently points in the direction of a convicted prisoner’s innocence. |
Instruction Level: Basic |
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JOHN T. WIXTED (University of California, San Diego) |
 John Wixted is a Distinguished Professor in the Department of Psychology at UC San Diego. He earned his Ph.D. in clinical psychology from Emory University in 1987 and has been a professor at UC San Diego ever since. His research addresses fundamental mechanisms of human memory, both in the lab and in the real world. In recent years, his work has focused on signal-detection models of recognition memory, the neuroscience of memory and amnesia, and eyewitness identification. Professionally, he has served as editor-in-chief of Psychonomic Bulletin & Review (1998-2002), and he later edited the 5-volume 4th edition of the venerable Stevens' Handbook of Experimental Psychology and Cognitive Neuroscience (2018). In 2011, he was the recipient of the Howard Crosby Warren Medal for distinction in contemporary research in experimental psychology, and in 2019 he was elected to the American Academy of Arts and Sciences. |
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A Revival of Clinical Behavior Analysis: The Case of Functional Analytic Psychotherapy |
Monday, May 26, 2025 |
9:00 AM–9:50 AM |
Marriott Marquis, M2 Level, Marquis Salon 6 |
📺 Streaming Status: session is complete - recording is pending |
Area: PRA/CBM; Domain: Applied Research |
Chair: Thomas J. Waltz (Eastern Michigan University) |
CE Instructor: Amanda M Muñoz-Martinez, Ph.D.Clinical Psychologist |
Presenting Author: AMANDA M MUÑOZ-MARTINEZ (Universidad de Los Andes, Colombia) |
Abstract: Functional Analytic Psychotherapy (FAP) stands as a clear example of how Clinical Behavior Analysis (CBA) can be applied with precision and fidelity to promote meaningful change in one-on-one interactions, including the therapeutic relationship. While many behavioral therapies have adopted mid-level terms to explain their effectiveness, FAP has remained firmly rooted in behavioral analytic principles. The theoretical underpinnings of FAP have consistently aligned with behavioral principles, focusing on the contingencies of reinforcement present in the therapeutic interaction. Research on FAP has particularly emphasized in single-case designs, which measure the interactional contingencies and demonstrate their covariation with client behavior both within and outside the session. In many ways, FAP fulfills the "dream of the therapeutic session as a laboratory" envisioned by C. Ferster, bringing the rigor of behavior analysis into the therapy room. This presentation will explore how FAP exemplifies the power of behavioral principles and procedures when applied to the therapeutic context, showing that clinical change is not only possible but also measurable when behavioral principles are used with care and precision. |
Instruction Level: Basic |
Target Audience: Behavior analysts interested in mental health |
Learning Objectives: 1. Participants will identify the main contributions of FAP to Behavior Analysis, particularly to BA. 2. Participants will describe the key behavioral principles of FAP and its focus on reinforcement contingencies in therapy. 3. Participants will analyze and interpret the evidence on FAP and its relevenace for CBA |
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AMANDA M MUÑOZ-MARTINEZ (Universidad de Los Andes, Colombia) |
 Amanda Muñoz-Martínez received her Ph.D. in Clinical Psychology from the University of Nevada, Reno. She is a Certified Functional Analytic Psychotherapy Trainer (FAP trainer) and member of the FAP Certification, Policy, and Ethics Board (FAP CEP). Amanda is currently an Associate Professor at the Universidad de Los Andes (Colombia).
Amanda’s main research interest is optimizing and evaluating principle-based therapies for improving clients’ and stakeholders’ well-being, particularly, in Latin America. She is the director of ContigoLab that focused on the following research areas in clinical behavior analysis: (a) assessment of mechanisms of change in behavioral-based interventions, and (b) optimization and evaluation across diverse contexts and populations of contextually-based intervention such as Dialectical Behavior Therapy (DBT), Acceptance and Commitment Therapy (ACT), FAP, and so forth. From her research efforts, she has published several articles in peer-review journals (Q1 to Q4, SJR index). She has also written books with recognized book editorials such as Routledge.
As a FAP trainer, she has facilitated several trainings for English- and Spanish-Speakers to enhance interpersonal skills and create meaningful relationships. |
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Behavioral and Biological Mechanisms of Intravenous Fentanyl Use and Withdrawal When Xylazine is Used as an Adulterant |
Monday, May 26, 2025 |
10:00 AM–10:50 AM |
Marriott Marquis, M2 Level, Marquis Salon 6 |
📺 Streaming Status: session is complete - recording is pending |
Area: BPN; Domain: Basic Research |
Chair: Maria G. Valdovinos (Drake University) |
CE Instructor: Maria G. Valdovinos, Ph.D. |
Presenting Author: CASSANDRA GIPSON-REICHARDT (University of Kentucky) |
Abstract: The opioid landscape has recently shifted to include xylazine, a veterinary anesthetic, as an adulterant in the illicit fentanyl supply. The health impacts of xylazine as an emerging fentanyl adulterant has raised alarm, warranting research on the impacts of xylazine on fentanyl’s behavioral and biological effects. Thus, we evaluated the effects of xylazine on fentanyl demand and withdrawal as compared to the FDA-approved opioid withdrawal medication, lofexidine (Lucemyra®). This is important because lofexidine and xylazine are both adrenergic α2a agonists, however, lofexidine is not a noted fentanyl adulterant. Using a rodent self-administration model, we evaluated the effects of xylazine or lofexidine on fentanyl demand, body weight, and withdrawal. Evaluations of effects as a function of sex as a biological variable was important because clinical experiences indicate that women experience more severe fentanyl withdrawal symptomatology compared to men, and we have previously shown that females are more susceptible to withdrawal compared to males. We next evaluated body weight changes and determined that body weight loss may be an important translational indicator of withdrawal severity from xylazine and fentanyl. Finally, we evaluated gastrointestinal consequences of xylazine/fentanyl co-use to determine if fentanyl pharmacokinetics can be therapeutically targeted to reduce withdrawal severity. |
Instruction Level: Intermediate |
Target Audience: Intermediate |
Learning Objectives: 1. Define consequences of fentanyl use 2. Understand models of drug addiction 3. Characterize translational outcomes relevant to fentanyl and xylazine withdrawal |
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CASSANDRA GIPSON-REICHARDT (University of Kentucky) |
 Dr. Cassandra Gipson-Reichardt is a tenured Associate Professor in the Department of Pharmacology and Nutritional Sciences at the University of Kentucky. She is currently the Program Chair-Elect for the College on Problems of Drug Dependence and the President-Elect for Division 28 of the American Psychological Association. Her research program focuses on elucidating neurobehavioral mechanisms underlying substance use by leveraging preclinical rodent models, focusing on translation of clinical substances use patterns. From these efforts, Dr. Gipson-Reichardt developed the first intravenous self-administration model of xylazine/fentanyl co-use in rats, deriving aspects of the model directly from surveillance signals from the illicit drug supply. Her lab studies neurobehavioral underpinnings of addiction, focusing on factors that impact glutamatergic and dopaminergic signaling and neural circuit adaptations during drug use, including endogenously cycling and synthetic contraceptive hormones as well as neuroimmune dysfunction within the brain reward pathway. Her lab also focuses on nicotine self-administration as well as polysubstance use involving opioids and psychostimulants and ethanol and nicotine. |
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From the Learner’s View: Methods to Assess and Produce Coherent Stimulus Control Topographies |
Monday, May 26, 2025 |
10:00 AM–10:50 AM |
Marriott Marquis, M2 Level, Marquis Salon 1-5 |
📺 Streaming Status: session is complete - recording is pending |
Area: VBC; Domain: Applied Research |
Chair: Alice Shillingsburg (Munroe-Meyer Institute, UNMC) |
CE Instructor: Alice Shillingsburg, Ph.D. |
Presenting Author: TOM CARIVEAU (University of North Carolina Wilmington) |
Abstract: Efforts to teach individuals with and without neurodevelopmental disabilities might commonly suffer from what Saunders (2010) described as the rookie stimulus-control error: the misconception that reinforcement in the presence of some stimulus guarantees control by that stimulus. Decades of research findings have confirmed that certain experimental procedures, stimulus arrangements, or types of stimuli commonly result in control by conditions unintended by the behavior analyst. Sidman (2011) suggested that the “teacher must make sure that pupils see what they see” (p. 986). Fortunately, the behavior analyst can access several manuals and tutorials describing instructional arrangements to foster the development of control by the intended stimulus conditions, or said another way, to help the learner see what they see. Behavior analysts might also choose an alternative course: they might seek to understand what the learner sees or, at least, what the learner could see. This presentation will describe methods to assess and foster coherent stimulus control topographies, delusive sources of stimulus control, and gaps in the literature with implications for applied practices. |
Instruction Level: Intermediate |
Target Audience: The target audience includes individuals with a basic knowledge of stimulus control. |
Learning Objectives: 1. Describe methods to assess stimulus control topographies 2. Describe methods to arrange instructional conditions to produce coherent stimulus control topographies 3. Describe potential sources of stimulus control that might result from common instructional arrangements |
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TOM CARIVEAU (University of North Carolina Wilmington) |
Dr. Tom Cariveau is an Associate Professor and Coordinator of Graduate Programs in the Department of Psychology at the University of North Carolina Wilmington. There, he conducts applied research on skill acquisition and stimulus control in collaboration with a small team of exceptional graduate students. He received his Ph.D. from the University of Oregon under the mentorship of Dr. Tiffany Kodak and completed a postdoctoral fellowship at the Marcus Autism Center under the mentorship of Dr. Alice Shillingsburg. He is an associate editor for The Analysis of Verbal Behavior and the Journal of Behavioral Education and serves on the editorial boards of the Journal of Applied Behavior Analysis and the Journal of the Experimental Analysis of Behavior. Dr. Cariveau is the past president of the Southeastern Association for Behavior Analysis. |
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Providing Behavior Analytic Services to Older Adults with Intellectual and Developmental Disabilities: Complex Training Demands in an Area with Growing Needs |
Monday, May 26, 2025 |
11:00 AM–11:50 AM |
Marriott Marquis, M2 Level, Marquis Salon 1-5 |
📺 Streaming Status: session is complete - recording is pending |
Area: DDA; Domain: Service Delivery |
Chair: Adam M. Briggs (Eastern Michigan University) |
CE Instructor: Adam M. Briggs, Ph.D. |
Presenting Author: JONATHAN BAKER (Western Michigan University) |
Abstract: The efficacy of the application of behavior analytic principles to supports for people with intellectual and developmental disabilities has been demonstrated across the life span (Kurtz & Lind, 2013) and has been a hallmark of applied behavior analysis for decades. Although a great deal of literature has provided guidance on behavior analytic support for children and young adults with intellectual and developmental disabilities, considerably less literature has focused on how those supports can be adapted and provided across a person’s lifespan, particularly into older adulthood. As medical advances continue to extend the expected lifespan and improve the quality of life for all people including those with intellectual or developmental disabilities, we are faced with a growing older adult population in need of supports. Advancements in certification, licensure, and funding for behavioral services mean that more individuals have received support at an early age and increasingly more are receiving supports throughout life. This presents a complex intersection of training needs for specialized staff supporting the needs of adults with intellectual and developmental disabilities who are experiencing aging-related changes. This presentation will review the existing literature on staff training and intervention for older adults with intellectual and developmental disabilities. It will then present existing resources that can be readily adopted into training, as well as ideas for the development of specialized trainings. Finally, these resources will be incorporated in identifying staff training needs for both direct support staff and clinical staff. |
Instruction Level: Advanced |
Target Audience: BCBAs or upper management in agencies providing services to adults with autism and/or intellectual and developmental disabilities who are supervising staff, aspiring BCBAs, and BCBAs. In particularly, agencies serving an aging population, but any adult agency would be relevant. |
Learning Objectives: 1. State the current state of literature focusing on aging adults with IDD 2. State the needs of direct staff serving aging adults with IDD in terms of knowledge and specific skills 3. State the necessary training, supervision and experiences for clinicians looking to effectively support aging adults with IDD |
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JONATHAN BAKER (Western Michigan University) |
Dr. Jonathan Baker is an Associate Professor and Chair of the Department of Psychology at Western Michigan University. Prior to joining WMU, he was a faculty member in the behavior analysis and therapy program in the Rehabilitation Institute at Southern Illinois University as well as the coordinator of the SIU gerontology certificate program. He received a certificate in gerontology from the University of Kansas, a masters in applied behavior science from the University of Kansas, and a Ph.D. from Western Michigan University. Dr. Baker served as a member (2014-2019) and Vice President (2020) of the Board of Directors for the Behavior Analyst Certification Board and serves on the editorial board for The Journal of Applied Behavior Analysis and The Analysis of Verbal Behavior. He is an Associate Editor at Behavior Analysis: Research and Practice. He has served as a guest reviewer for the American Journal of Alzheimer’s Disease and Related Dementias and The Gerontologist. Dr. Baker is the former president of the Mid-American Association of Behavior Analysis and former chair of the Behavioral Gerontology Special Interest Group with ABAI. Dr. Baker was the principle investigator for the Behavioral Residential In-home Care and Supports (BRICS) project evaluation for the Illinois Department of Aging and was a co-principle investigator for Behavior Analysis and Intervention in Nursing Homes, funded by the Michigan Department of Health and Human Services. Dr. Baker’s main research interest is behavioral gerontology, including the assessment/treatment of behavioral excesses and developing programs that remediate behavioral deficits in older adults with neurocognitive disorder, as well as treatment adoption. His interests also extend to adults and older adults with developmental disabilities and staff training. |
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The Varieties of Behavior Analytic Experience |
Monday, May 26, 2025 |
11:00 AM–11:50 AM |
Marriott Marquis, M2 Level, Marquis Salon 6 |
📺 Streaming Status: session is complete - recording is pending |
Area: SCI/EDC; Domain: Theory |
Chair: Jonathan W. Pinkston (University of Kansas) |
CE Instructor: Jonathan W. Pinkston, Ph.D. |
Presenting Author: A. CHARLES CATANIA (University of Maryland, Baltimore County) |
Abstract: It has taken us decades to become a discipline in our own right. Once simply a part of experimental psychology we now can act as behavior analysts across many environments: university departments, treatment centers, government agencies, businesses, communities, and so on. Where once we were a happy few mainly at a handful of academic institutions, we now have created major niches for our work not just nationally but internationally. What we do within our discipline ranges from teaching and research to applications and dissemination; what we do outside it reaches beyond our discipline to potential allies in the larger culture, in biology and medicine, in philosophy and secular humanism, and sometimes even in disciplines that once seemed competitive with ours, such as linguistics and cognition. We must beware of boundaries that separate us from other disciplines and from varied approaches within our own discipline. This presentation will use case studies to illustrate the range of our current and potential contributions to the broader culture and in some cases will suggest possible directions for further enhancing them. |
Instruction Level: Basic |
Target Audience: I plan this presentation to be relevant to basic through advanced audiences. |
Learning Objectives: 1. Participants should be able to identify the contingencies that have gradually reduced both human and nonhuman research within universities and to suggest one or more actions that may help to reverse those trends. 2. Participants should be able to identify the differences between the selectionist approach that underlies behavior analysis and the associationist and cognitive approaches that underlie approaches to learning and conditioning in psychology and other disciplines. 3. Participants should be able to provide examples both of how basic research in our discipline has informed applications and of how applied behavior analysis has provided directions for basic research. 4. Participants should be able to provide examples of how the behavior analytic perspective bears on major cultural issues, such as discrimination and prejudice, sex and gender, gun violence, and politics. 5. Participants should be able to show how the verbal practice of naming necessarily breaks continua down into discrete categories and to describe at least two problems that may be created by such categorizations. |
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A. CHARLES CATANIA (University of Maryland, Baltimore County) |
I am a Behavior Analyst and Experimental Psychologist with special interests in learning, schedules of reinforcement, and the analysis of verbal behavior. Much of my research has been rooted in biology where, for example, experiments on inhibitory interactions among operant classes were inspired by analogous interactions in sensory systems. Parallels between Darwinian natural selection and operant shaping have been relevant to several lines of work, including accounts of language evolution in terms of the functions of verbal behavior. It has helped me throughout to regard behavior as primary. Organisms evolved based on what they could do; all of their physiological systems evolved in the service of behavior. Thus, any effective science of behavior will necessarily be part of the biological sciences. That science, behavior analysis, has generated a broad range of applications. https://en.wikipedia.org/wiki/A._Charles_Catania |
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A Behavior Regulation Approach to Learned Performances |
Monday, May 26, 2025 |
12:00 PM–12:50 PM |
Marriott Marquis, M2 Level, Marquis Salon 1-5 |
📺 Streaming Status: session is complete - recording is pending |
Area: EAB; Domain: Basic Research |
Chair: Darlene E. Crone-Todd (Salem State University) |
CE Instructor: Kenneth W. Jacobs, Ph.D. |
Presenting Author: KENNETH W. JACOBS (Salem State University) |
Abstract: Regulation is a feature of life itself. To live is to transact with the external environment to maintain one's internal environment. Learning and behavior, however, extend beyond the organism's basic life functions. Whole-organism behavior may be regulated for its own sake, independent of biological needs. This presentation will outline a Behavior Regulation Theory (BRT) that accounts for the time and effort devoted to life's non-essentials. Why do we find a television series "binge-worthy," and how does TikTok lead to "brain-rot"? BRT addresses these questions by examining how behavioral equilibrium—an organism's preferred distribution of activities—is maintained in the face of environmental challenges. While organisms typically defend their behavioral equilibrium, language-capable humans often disrupt it in an endless pursuit of "goals." This presentation offers an experimental framework to study language as a regulatory mechanism itself, exploring how verbal regulation can either preserve or destroy behavioral equilibrium. |
Instruction Level: Basic |
Learning Objectives: 1. Describe behavior regulation 2. Identify behavioral equilibrium 3. Apply disequilibrium contingencies |
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KENNETH W. JACOBS (Salem State University) |
Kenneth W. Jacobs, Ph.D. is an Assistant Professor of Psychology at Salem State University. Dr. Jacobs received his doctoral training at the University of Nevada, Reno under the mentorship of Linda J. Hayes. He was trained in theory, philosophy, and the experimental analysis of human behavior. Dr. Jacobs has published both theoretical and empirical articles on the status of reinforcement in behavior analysis. Among his most influential works is a collaboration on the roles of affordances and dispositions within the analysis of behavior. His more recent research has explored an alternative approach to reinforcement called response disequilibrium theory. Dr. Jacobs' published works on response disequilibrium can be found in Behavioural Processes, The Psychological Record, and Behavior Analysis in Practice. |
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Defining and Measuring Meaningful Outcomes in ABA Services for Autism Spectrum Disorders |
Monday, May 26, 2025 |
3:00 PM–3:50 PM |
Marriott Marquis, M2 Level, Marquis Salon 1-5 |
📺 Streaming Status: session is complete - recording is pending |
Area: AUT/PRA; Domain: Service Delivery |
Chair: Sarah Frampton (University of Nebraska Omaha) |
CE Instructor: Ivy Chong, Ph.D. |
Presenting Author: IVY M CHONG (Little Leaves Behavioral Services) |
Abstract: Many individuals diagnosed with autism spectrum disorder (ASD) require continuous healthcare and social services to meet their evolving needs, with lifetime costs estimated at up to $2.4 million (Buescher et al., 2014). While many treatment modalities exist, Applied Behavior Analysis (ABA) is considered the gold standard and remains the only evidence-based practice for treating ASD. As a result, there is increasing discussion around meaningful outcomes associated with ABA services for individuals with ASD. However, there is still no industry consensus on what outcomes should be measured or how to assess meaningful impact. This session will explore two frameworks—ICHOM and BHCOE—that have been developed to drive consensus on the measurement of outcomes. Additionally, the session will provide an overview of key terminology, including a discussion of quality, quality control, and quality assurance. An Early Intensive Behavioral Intervention (EIBI) model will be used as an example to offer practical guidance for measurement in practice. Finally, barriers to implementation and the need for alignment among providers, patients, and payers will be addressed. |
Instruction Level: Intermediate |
Target Audience: This presentation is intended for behavior analysts and senior leadership overseeing ABA service programs for individuals with ASD. Attendees should have an understanding of common measurement practices used in ABA services, including norm referenced and skill based assessments. |
Learning Objectives: 1. Participants will be able to explain the significance of outcome measurement in ABA services for individuals with ASD to improve treatment planning. 2. Participants will be able to describe outcome measures as related to quality assurance and quality control in the context of ABA services. 3. Participants will be able to identify and describe two key frameworks—ICHOM and BHCOE—developed to standardize outcome measurement in ABA therapy and how these can be applied in clinical practice. |
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IVY M CHONG (Little Leaves Behavioral Services) |
Dr. Ivy Chong is the Chief Clinical Officer of Little Leaves Behavioral Services and brings 26 years of experience working with individuals with autism and developmental disabilities. She earned her doctorate in Behavior Analysis from Western Michigan University and later obtained an MBA in Healthcare Management from the Florida Institute of Technology. From 2017 to 2023, Ivy served as Senior Vice President of Children’s Services at the May Institute. Prior to that, she held the role of Director of Autism Services and Training at the Scott Center for Autism Treatment and was an Associate Professor in the College of Psychology and Liberal Arts at the Florida Institute of Technology from 2008 to 2017. Since 2005, Ivy has been an active Subject Matter Expert (SME) with the Behavior Analyst Certification Board (BACB), where she currently serves on the board of directors and is the Treasurer. |
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Consumer Behavior Analysis for Healthy/Sustainable Food Marketing: Purchase Path, Placements & Product Attributes |
Monday, May 26, 2025 |
3:00 PM–3:50 PM |
Marriott Marquis, M2 Level, Marquis Salon 6 |
📺 Streaming Status: session is complete - recording is pending |
Area: OBM/EAB; Domain: Applied Research |
Chair: Sharlet D. Rafacz (Western Michigan University) |
CE Instructor: Sharlet D. Rafacz, Ph.D. |
Presenting Author: VALDIMAR SIGURDSSON (Reykjavik University) |
Abstract: The divide between health-damaging junk food and health-promoting food is growing. Despite increased media and political scrutiny, unhealthy food marketing tactics remain successful, similar to how tobacco was once marketed. Retailers, who control the majority of food purchase spaces, are in a unique position to promote healthier, sustainable consumption. This presentation illustrates how retailers can apply consumer behavior analysis to influence sales in ways that support environmental conservation and combat lifestyle-related diseases. By experimenting and observing behavior in-store, where decisions are made, retailers can shape outcomes across three stages: reaching consumers, engaging them, and converting interest into purchases. The talk will highlight empirical research, including in-store experiments, path analysis and shopper behavior metrics, such as walking speed and basket composition. By integrating these insights, we aim to develop a theory of shopper behavior grounded in data, shifting marketing practices toward healthier, sustainable choices through active retail strategies. |
Instruction Level: Intermediate |
Target Audience: Those attending should have taken at least one course in behaviour analysis and/or worked in behaviour analysis in one year or more. |
Learning Objectives: 1. Be innovative in developing and applying ideas related to the utilization of consumer behavior analysis 2. Be capable of describing consumer behavior analysis and its relevance to sustainable marketing 3. Be able to evaluate the suitability of the different methods and levels of analysis within consumer behavior analysis |
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VALDIMAR SIGURDSSON (Reykjavik University) |
Prof. Valdimar Sigurdsson completed his Ph.D. at Cardiff University under the supervision of Distinguished Research Professor Gordon R. Foxall. He is the director of the Centre for Research in Marketing and Consumer Psychology (RU-CRMC) and has published nearly 100 peer-reviewed articles, commentaries, and book chapters in outlets such as the Journal of Business Research, Psychology and Marketing, Behavioral and Brain Sciences, and the Journal of Applied Behavior Analysis. He has also served on the editorial boards of Perspectives on Behavior Science and the Psychological Record. Valdimar has led extensive research initiatives to promote sustainable food products using path tracking and in-store experiments, with publications addressing key factors like product placement, pricing, promotion, and labeling. |
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It Takes Two to Tango: The Path From Preverbal to Generative Verbal Behavior |
Monday, May 26, 2025 |
4:00 PM–4:50 PM |
Marriott Marquis, M2 Level, Marquis Salon 1-5 |
📺 Streaming Status: session is complete - recording is pending |
Area: LBD; Domain: Applied Research |
Chair: Jennifer Lynne Bruzek (The University of Alabama in Huntsville) |
CE Instructor: Maithri Sivaraman, Ph.D. |
Presenting Author: MAITHRI SIVARAMAN (Teachers College of Columbia University, USA; Tendrils Centre for Autism, India) |
Abstract: The origins of verbal behavior are said to lie in toddler-caregiver interactions. Recent research has argued that these instances of cooperation serve as a context to build preverbal skills including orienting, imitation and vocalizations, and drive derived relational responding and complex verbal behavior. I will discuss the continuum from preverbal behavior to relational responding in young children, focusing on the methods to facilitate foundational skills for language-learning. Specifically, I will present data on the impact of contingent vocal imitation on vocalizations, orienting and preverbal turn-taking. In addition to these foundations, Relational Frame Theory postulates that nonarbitrary relations (i.e., relations based on formal properties) are a key precursor for complex language. I will demonstrate ways to assess and teach nonarbitrary relations across listener and speaker response topographies to neurotypical and neurodivergent children. |
Instruction Level: Intermediate |
Target Audience: Graduate students, practitioners, and researchers in ABA |
Learning Objectives: 1. Identify at least three preverbal behaviors emitted by young children 2. Describe one strategy to facilitate the emission of vocalizations in children with language delays 3. Describe a method to assess relational responding based on formal properties - a key foundation for generative language |
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MAITHRI SIVARAMAN (Teachers College of Columbia University, USA; Tendrils Centre for Autism, India) |
Maithri Sivaraman is an Assistant Professor of Psychology and Education at Teachers College, Columbia University. She received her Master’s in Psychology from the University of Madras in India and a Ph.D in Psychology from Ghent University in Belgium at the Research in Developmental Disorders Lab where she studied the early social and verbal repertoires in young children with and without special needs. Her research falls under three broad domains – (a) generative verbal behavior, (b) children’s socio-emotional development, and (c) cultural adaptations made to support services. She currently serves as an Associate Editor for the Psychological Record and on the Editorial Board of the Journal of Applied Behavior Analysis. Prior to her current position, Maithri established the Tendrils Centre for Autism in Chennai, India offering behavioral services for children with special needs. She serves as a consultant for multiple early intervention centres in India and Europe, and as a Treasurer for the Association for Science in Autism Treatment. With Dr. Tricia Skoler, she blogs on early childhood development for Psychology Today. |
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The Things We Say About the Things We Do |
Monday, May 26, 2025 |
5:00 PM–5:50 PM |
Marriott Marquis, M2 Level, Marquis Salon 1-5 |
📺 Streaming Status: session is complete - recording is pending |
Area: PCH/VBC; Domain: Theory |
Chair: Caio F. Miguel (California State University, Sacramento) |
CE Instructor: Matthew P. Normand, Ph.D. |
Presenting Author: MATTHEW P. NORMAND (University of the Pacific) |
Abstract: Self-reports are verbal responses evoked by questions posed to a respondent about their own experiences. However, a self-report is not what we say about what we do, it is more of what we do. Self-reports might tell us something about the past, the present, or the future. But often they do not. The research literature contains many examples of self-reports differing from more direct measures of behavior and relatively few examples of close correspondence. This should not be surprising, as most of the relevant variables are absent at the time of reporting. Ultimately, the verbal responses that constitute self-reports and their controlling variables must be analyzed in and of themselves, not just taken as a proxy for direct observation of the things described. Although behavior analysts have historically avoided the use of self-report data, such data do play a role in contemporary behavior analytic research, including reports on the social validity of our applications, surveys about the characteristics of our science and practice, and reports of the experiences of our students and professionals. It seems important to consider what these reports can and cannot tell us, and what we might do to buttress them when they are used. |
Instruction Level: Intermediate |
Target Audience: Audience members should have a basic understanding of B.F. Skinner's (1957) analysis of verbal behavior, especially the characteristic controlling variables for the elementary verbal operants, and an understanding of the multiple control of verbal behavior. |
Learning Objectives: 1. Describe the relevant controlling relations involved in "ideal" self-reports. 2. Describe the types of multiple control likely influencing actual self-reports. 3. Describe several ways to potentially improve the accuracy of self-reports. |
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MATTHEW P. NORMAND (University of the Pacific) |
Dr. Normand is a Professor of Psychology at the University of the Pacific. He earned his B.A. in Psychology at Western New England College, his M.A. in Behavior Analysis at Western Michigan University, and his M.S. and Ph.D. in Cognitive and Behavioral Sciences at the Florida State University. His is a past Editor of The Behavior Analyst (now Perspectives on Behavior Science), and a past Associate Editor of the Journal of Applied Behavior Analysis, The Analysis of Verbal Behavior, The Behavior Analyst, Behavior Analysis in Practice, and the European Journal of Behavior Analysis. He currently serves on the Board of Directors of the Society for the Experimental Analysis of Behavior (SEAB) and on the Executive Council of Division 25 (Behavior Analysis) of the American Psychological Association (APA). He was the 2011 recipient of the B.F. Skinner New Researcher Award from Division 25 of APA. |
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